Lecture by Livework Studio – Adidas: Customer centricity & sustainability – IDE Business Fair
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Lecture by Livework Studio – Adidas: Customer centricity & sustainability

February 17th, 12:45 – 13:45 @ IDE Arena - IDE Faculty
Adidas: Customer centricity & sustainability

Over the past few years, Livework has been supporting adidas to put the customer first in their Agile transformation. We love to tell you more about our multi-tier approach to Service Design that tackles change at a deeper level of the organisational culture, its processes and structures. And about our recent attempts to not only focus on today’s customer, but also to make sure they understand future customer (sustainable) expectations and adapt their value propositions to the changing needs. Not just design lower impact sports shoes.

 

There will be a free lunch at this lecture. You don’t have to sign up for this event, so feel free to drop by!